Ife works with BSR member companies on human rights and technology issues and brings several years of experience across privacy, technology, and artificial intelligence (AI) policy. She has conducted several human rights impact assessments for companies developing or deploying digital technologies, including generative and agentic AI, and worked with businesses to implement mitigations.
Ife has worked on responsible AI issues, including children’s digital rights and age verification processes or policies. She has conducted research on the impacts of AI technologies and social media platforms on children’s development and self-actualization, privacy, and safety. She has also supported the development of AI regulatory and strategic frameworks in the U.S. and Sub-Saharan Africa. Ife has conducted research and published papers and guidelines on responsible development, deployment, and monitoring of AI technologies.
Prior to joining BSR, Ife worked on privacy, data protection, and consumer protection issues. She also worked as an attorney, providing legal advice to multinational companies in the extractive, energy, telecommunications, and financial technology industries.
Ife holds a Master of Development Practice degree from the University of California, Berkeley and a law degree from the University of Manchester, England.