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Collaborative Initiatives

Future of Internet Power

An internet powered by 100% renewable energy



Data centers play an important role in the sustainability solutions made possible through computing, and the best data centers are highly efficient. However, the sector still creates significant impacts, including driving more than 2 percent of energy use in the United States. Companies that use data center services need to work with their providers to find collaborative strategies for renewable energy sourcing in order to realize data centers’ potential for sustainability.

The Future of Internet Power initiative brings together companies to address challenges and collaborate on solutions that will enhance the ability to procure renewable energy to power data centers. 

Our Mission

Increase the use of renewable energy to power data centers through collaboration with companies, power providers, developers, utilities and policymakers. 

Our Accomplishments

  • Identified best practices and shared challenges in deploying renewables at data center and colocation facilities

  • Provided thought leadership and increased visibility of the renewable energy interests among data center users and providers 

  • Shaped a movement that has more than 20 data-center-using technology companies committing to utilizing 100 percent renewable energy* 

Our Partnerships

Future of Internet Power is a member of the Renewable Energy Buyers’ Alliance (REBA), a new coalition with World Resources Institute, World Wildlife Fund, and the Rocky Mountain Institute’s Business Renewables Center. REBA partners with more than 60 iconic, multinational companies to deliver 60GW of new corporate renewable energy capacity by 2025. 

Why Join?

  1. Collaborate with data center service providers (co-los), utilities, and power developers to create workable, win-win solutions that promote the use of renewables to power data storage facilities
  2. Raise awareness and advocate for the issues, opportunities, and challenges for accessing and maximizing renewable energy at data centers
  3. Empower corporate business units to identify renewable energy options and utilize best practices for siting and procuring data centers

The Corporate Colocation and Cloud Buyers’ Principles

As prime customers of energy-intensive colocation data center facilities (colos), we believe that increased ambition and efforts to maximize renewables at colos will result in a cleaner cloud. Given the growing interest among both colo customers and service providers to use low-carbon energy sources and meet sustainability goals, the Future of Internet Power has created the Corporate Colocation and Cloud Buyers’ Principles.

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Our Insights

on Future of Internet Power

Future of Internet Power


Best Practices for Colocation Data Centers: A Guide to Maximizing Renewable Energy Mix

This report from BSR's Future of Internet Power identifies best practices for maximizing the use of renewable energy at colocation data centers (colos) in the United States.

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Future of Internet Power

Case Studies

Working with Tech Leaders to Power the Internet with 100 Percent Renewable Energy

The Future of Internet Power was founded in 2012 with a vision to power the internet by 100 percent renewable energy.

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Future of Internet Power


BSR’s Vision for the Future of Internet Power: 100 Percent Renewable Energy

HP’s recent announcement about a large-scale wind-energy investment highlights the role of BSR’s Future of Internet Power in getting technology companies to commit to 100 percent renewable energy for their data centers.

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Future of Internet Power Companies

  • Adobe
  • Akamai
  • Autodesk, Inc.
  • CA Technologies
  • eBay
  • Etsy, Inc.
  • Facebook
  • Hewlett Packard Enterprise
  • LinkedIn
  • Salesforce
  • Symantec
  • Workday

Meet the Team

San Francisco

San Francisco

Michael Rohwer

Michael Rohwer

Associate Director, Information and Communications Technology

San Francisco

Talk to Us  
Contact the Future of Internet Power team with any questions.