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Collaborative Initiatives

Future of Internet Power

An internet powered by 100% renewable energy

Future of Internet Power Overview


Introduction


Data centers play an important role in the sustainability solutions made possible through computing, and the best data centers are highly efficient. However, the sector still creates significant impacts, including driving more than 2 percent of energy use in the United States. Companies that use data center services need to work with their providers to find collaborative strategies for renewable energy sourcing in order to realize data centers’ potential for sustainability.

The Future of Internet Power initiative brings together companies to address challenges and collaborate on solutions that will enhance the ability to procure renewable energy to power data centers. 



Mission


Increase the use of renewable energy to power data centers through collaboration with companies, power providers, developers, utilities and policymakers. 



Our Accomplishments


  • Developed and launched the Corporate Colocation and Cloud Buyers’ Principles, six criteria that customers of data center colocation and cloud services expect their data center service providers to meet

  • Produced a white paper with WRI addressing the issues of greenhouse gas (GHG) emissions accounting, renewable energy procurement, and reporting in the data center sector

  • Continuing to work with our REBA co-founders to scale renewable energy and help corporations purchase 60GW of additional renewable energy in the US by 2025



Our Partnerships


Future of Internet Power is a member of the Renewable Energy Buyers’ Alliance (REBA), a new coalition with World Resources Institute, World Wildlife Fund, and the Rocky Mountain Institute’s Business Renewables Center. REBA partners with more than 60 iconic, multinational companies to deliver 60GW of new corporate renewable energy capacity by 2025. 



Why Join?


  1. Collaborate with data center service providers, utilities, and power developers to create workable, win-win solutions that promote the use of renewables to power data storage facilities
  2. Raise awareness and advocate for the issues, opportunities, and challenges for accessing and maximizing renewable energy at data centers
  3. Empower business units to identify renewable energy options and utilize best practices for siting and procuring data centers


Resources


Future of Internet Power Sustainable Development Goals Alignment

SDG icon, Goal 7: Affordable Clean Energy
SDG icon, Goal 13: Climate Action

The Corporate Colocation and Cloud Buyers’ Principles


As prime customers of energy-intensive colocation data center facilities (colos), we believe that increased ambition and efforts to maximize renewables at colos will result in a cleaner cloud. Given the growing interest among both colo customers and service providers to use low-carbon energy sources and meet sustainability goals, the Future of Internet Power has created the Corporate Colocation and Cloud Buyers’ Principles.

Learn More

Future of Internet Power Companies

  • Adobe
  • Akamai
  • Autodesk, Inc.
  • Bank of America
  • CA Technologies
  • eBay
  • Facebook
  • Hewlett Packard Enterprise
  • Salesforce
  • Symantec
  • Time Warner
  • VMware
  • Workday

Meet the Team for Future of Internet Power

New York


San Francisco


Michael Rohwer

Michael Rohwer

Associate Director, Information and Communications Technology

San Francisco


San Francisco


Talk to Us  
Contact the Future of Internet Power team with any questions.

Our Insights on Future of Internet Power

Steps to Create Your Company’s Renewable Energy Strategy

Blog

Steps to Create Your Company’s Renewable Energy Strategy

To create your renewable energy strategy, you must identify your company’s motivations, adopt supporting goals and commitments, and identify available internal resources.

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Scaling a Renewable Future for Internet Power

Blog

Scaling a Renewable Future for Internet Power

Almost every company will need a new blueprint to increase the climate-compatibility of its internet use—and you can help create it.

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Creating an Internet Powered by 100 Percent Renewable Energy

Case Studies

Creating an Internet Powered by 100 Percent Renewable Energy

In 2012, BSR brought tech leaders together to form the Future of Internet Power, a collaborative initiative working toward a shared vision: an internet powered by 100 percent renewable energy.

Read More 


Greenhouse Gas Emissions Accounting, Renewable Energy Purchases, and Zero-Carbon Reporting

Reports

Greenhouse Gas Emissions Accounting, Renewable Energy Purchases, and Zero-Carbon Reporting

This working paper from BSR's Future of Internet Power addresses the issues of greenhouse gas emissions accounting, renewable energy procurement, and reporting in the colocation data center sector.

Read More