BSR logo

BSR17 Generic

Industry Focus

Media and Entertainment

The media industry moves quickly. New technologies and the growing use of media channels by global stakeholders create unique challenges to manage corporate reputation and risk, and also sustainability opportunities and strategies for engagement that deliver results.

Media and Entertainment Overview


How We Work


We work with media and entertainment companies to integrate sustainability into business strategies. As part of BSR's work in this sector, we convened eight global technology firms to begin to define what sustainability means for the media and identify industry standards and metrics to measure performance.



Our Focus


  • Privacy and freedom of expression
  • Responsible advertising
  • Responsible content issues
  • Supply chain management and licensing
  • Renewable energy and climate
  • Sustainable lifestyles
  • Sustainability education

Download the Overview

Media and Entertainment Members

  • Bloomberg L.P.
  • Google Inc.
  • The McGraw Hill Companies, Inc.
  • Pearson Inc.
  • Sony Corporation
  • Thomson Reuters Corporation
  • Time Warner, Inc.
  • The Walt Disney Company

See All BSR Members

Collaborative Initiatives on Media and Entertainment

Sorry, there are no Collaboration Groups yet.


See All Collaborative Initiatives

Meet the Team for Media and Entertainment

Dunstan Allison-Hope

Dunstan Allison-Hope

Managing Director

San Francisco


Laura Gitman

Laura Gitman

Senior Vice President

New York


David Korngold

David Korngold

Associate Director

New York


Talk to Us  
Contact the Media and Entertainment team with any questions.

Our Insights on Media and Entertainment

Super Bowl 50 Commercials that Embraced Purpose

Blog

Super Bowl 50 Commercials that Embraced Purpose

These three Super Bowl 50 commercials embraced purpose and consumer empowerment, and suggested a new model of responsible advertising that drives positive change.

Read More 


With Recent FTC Announcement, Transparency More Important Than Ever in Native Ads

Blog

With Recent FTC Announcement, Transparency More Important Than Ever in Native Ads

At a recent event, Mary Engle of the Federal Trade Commission clarified that laws regulating unfair and deceptive ads and practices also apply to publishers. This development, coupled with the boom of "native advertising," signals that transparent advertising strategies are crucial to building consumer trust.

Read More 


Want to Sell Sustainability? Give Consumers What They Want

Blog

Want to Sell Sustainability? Give Consumers What They Want

Traditional sustainability marketing tactics have failed. To “sell” it, give consumers the value proposition of sustainability, highlight the benefits, and send the message to the right people at the right place at the right time.

Read More 


Don’t Forget the Ethics

Blog

Don’t Forget the Ethics

There's not always one "right" answer when it comes to weighing decisions related to social and environmental issues.

Read More 



See All Insights