Julia Robinson, Communications Associate, BSR
As we kick-start 2013, BSR staff members will appear at a few events in January. We hope to see you there!
- President and CEO Aron Cramer will speak at the Commonwealth Club in San Francisco on January 11 at “Lost in the Wash: Communications and Branding in the ‘Post-Green Age’.” Cramer will be joined by Weber Shandwick’s Executive Vice President for Energy, Cleantech, and Sustainability, William Brent and Good Guide Cofounder Dara O’Rourke. They will discuss how to engage with consumers who have “green fatigue” from the ever-growing list of product claims, labels, and certifications.
- On January 24, Advisory Services Manager Angie Farrag will speak on a 2Degrees webinar to discuss BSR’s Clean Cargo Working Group with members Heineken and Maersk Line.
- Cramer will also attend the World Economic Forum in Davos-Klosters, Switzerland, January 22-26. He’ll participate in several private events and moderate the workshop “Transforming Food Systems” on January 25.