Event Resources
Webinar Recording
Webinar Presentation
Date and Time
Wednesday February 10, 2016
10:00 am-11:00 am
PST
Location
Webinar
Topics
#Healthcare
The Business Coalition for Population Health, a cross-sector Collaborative Initiative convened by BSR and the Robert Wood Johnson Foundation, will host a webinar featuring leading voices from the private, public, and nonprofit sectors on the next sustainability frontier of health and wellness.
We invite leading experts and practitioners in the field to explore how to overcome internal barriers and engage senior-level stakeholders, link health megatrends with practical business plans, and launch innovative programs that drive business and social value.
The webinar will discuss how to translate health issues into business priorities. The conversation will tackle tactics like persuading the executive leadership team; engaging external stakeholders to instigate internal change; and designing programs with measurable, intended impacts.
We will hear from Diageo, Sodexo, and the Vitality Institute on their experiences and approaches to:
- Translate public health debates into business action
- Identify focus areas for strategic health investments
- Measure and communicate the effectiveness of health interventions
- Use brand marketing to drive customer engagement on health issues
Speakers
- Nebeyou Abebe, Senior Director of Health and Well-Being, Sodexo North America
- Carolyn Panzer, Director, Alcohol in Society, Diageo
- Derek Yach, Chief Health Officer, Vitality Institute
-
Sophie Waskow Rifkin, Former Associate, BSR
Sophie works with companies across sectors on their sustainability strategies.
Prior to joining BSR, Sophie was a director at Sea to Table, a small sustainable seafood company, where she worked with institutional dining customers, such as universities and corporations, to build seafood programs. Additionally, Sophie spent three years as a project manager in the Office of Sustainability at George Washington University, where she drove stakeholder engagement, reporting, and partnerships for climate, water, and food projects. She began her career as an analyst at SustainAbility and the Corporate Executive Board.
Sophie holds an M.P.A in Sustainability Management from George Washington University and an A.B. in English Literature from Brown University. She is also a member of the Associates Council for the Pembroke Center for teaching and research on women at Brown University, and a mentor in the Brown University Women’s Launch Pad program.
