BSR Insight Articles About Stakeholder Relations

Partnership Innovation: It Takes a Supply Chain to Improve Women’s Health

Over the past six weeks, I have traveled from meeting to meeting in Washington, D.C., Bangkok, and Geneva to develop opportunities for BSR to partner with funders and others to provide resources to tackle challenges as diverse and broad as childhood nutrition, climate change adaptation, and energy efficiency. These discussions have gotten me thinking about the importance of innovative partnerships in addressing big challenges, and how business can be more effective in its work with government, civil society, and even private funders. Read more →

Posted: May 31, 2011 | Topics: Climate Change, Community Engagement & Development, Consumer Products, Financial Services, Human Rights, Labor Migration, Stakeholder Relations, Supply Chain

Using CSR to Enter New Markets

Mark Little, Director, Healthcare, Advisory Services Adam Lane, Manager, Advisory Services

When leaders at Novo Nordisk, the world’s largest company focused solely on diabetes, decided to enter the diabetes market in China, they opted to leverage not just products but a long-term CSR strategy focused on health, economic development, and the environment. Read more →

Posted: May 10, 2011 | Topics: Health Care, Stakeholder Relations, Strategy & Integration

CSR Dominant Factor in How People Form Impressions of Companies

Elissa Goldenberg, Associate, Advisory Services

According to GlobeScan’s 2011 “State of Global Public Opinion on CSR” survey, corporate responsibility is a major factor in how people form impressions of companies, particularly in the developing world. In a survey of 25,000 people from 28 countries, GlobeScan asked people to identify what matters most when they form a favorable or unfavorable impression of a company. Read more →

Posted: May 3, 2011 | Topics: Reporting & Communications, Stakeholder Relations, Strategy & Integration

Boards and Sustainability: A Look Ahead

Aron Cramer, President and CEO

In last week’s feature article, I touched on various aspects of the growing debate about board governance of sustainability. In this week’s article, I look at how board engagement is likely to evolve in the years ahead. Read more →

Posted: April 26, 2011 | Topics: Governance & Accountability, Stakeholder Relations, Strategy & Integration

Best Buy CEO: Sustainability Will Drive ‘More Robust Outcomes’

Virginia Terry, Former Director, Advisory Services

In his recent keynote address at the Boston College Corporate Citizenship Conference, Best Buy CEO Brian Dunn discussed the company’s new sustainability strategy, which includes four key elements: creating an inspiring workplace, driving greater product stewardship, developing new solutions for sustainable lifestyles, and creating greater access to digital connections. Read more →

Posted: April 21, 2011 | Topics: Consumer Products, Stakeholder Relations, Strategy & Integration