Blogs About New Media
Getting Engagement Right in a Hyper-Transparent World
We live in a data-rich world. In today’s increasingly networked society, there is more information at our—and our stakeholders’—fingertips than ever before about environmental degradation, human rights impacts, and ethical business practices. And it is available instantly, to everyone and by everyone. Read more →
Five Tips for Corporate Social (Media) Responsibility Communications
With sustainability reporting season in high gear, more company leaders are thinking about how social media plays into their overall reporting communications strategy. Whether you’re using social media now or plan to in the future, consider these five tips. Read more →
A Letter from San Francisco
Dunstan Allison Hope, Managing Director, Advisory Services
Seven years ago today, I boarded a Virgin Airways flight from London Heathrow to San Francisco armed with a one-way ticket, a quaint English accent, and all the unbounded optimism that accompanies a promising new stage of life. I was headed west to work for BSR, tasked with engaging the world’s largest technology companies in their efforts to become more sustainable. I’d never been to the United States before, but from all I’d read about San Francisco, I’d clearly hit the jackpot. Fast forward seven years and I’m moving to a new, equally engaging role at BSR, handing over my portfolio of work to Vijay Kanal, BSR’s new director of our Information and Communications Technology (ICT) practice. In light of this transition, I’ve reflected on how the ICT industry’s approach to sustainability has shifted over the past several years. Here I offer what I believe to be the three most significant developments that I’ve had the privilege to witness, and the corresponding areas where significant improvement is required. Read more →
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