All Articles About Stakeholder Relations
BSR Insight Article: Consumers Searching for CSR in New Media
Elissa Goldenberg, Associate, Advisory Services
According to Cone's "2009 Consumer New Media Study," 44 percent of 587 Americans surveyed are using new media channels to search for, share, or discuss information about corporate responsibility efforts. The survey also revealed that 62 percent of respondents believe they can influence business decisions by voicing their opinions through new media channels such as social networks, blogs, websites, and email. More importantly, new media efforts have inspired 30 percent of respondents to make a purchase based on positive information about a product, company, or brand. Conversely, 23 percent of respondents have either switched brands or boycotted a company based on negative information. Read more
Case Study: Nestlé Waters North America: Strengthening Dialogue with Communities
As the largest producer of bottled spring water in the United States, Nestlé Waters North America (NWNA) faces a unique set of challenges related to managing a natural resource perceived by many as a public good. The company has faced criticism at its spring water sites in North America from community members who have two primary concerns. Learn more
Case Study: ANZ: Responsible Growth in the Financial Services Industry
In an era when the bank down the street is often headquartered in another country, the question of a company’s social license to operate has taken on new meaning. In this context, Australia-based ANZ asked BSR to apply its expertise in stakeholder relations in Asia as a key enabler of its strategy for expanding into new markets in the region. The company, which has a strong history of corporate responsibility at home, sought input on how to develop a new, groupwide corporate responsibility strategy to align with its business growth strategy, focusing on new target markets in China, Indonesia, and Vietnam. Learn more
BSR Insight Article: 2010 Proxy Preview
Elissa Goldenberg, Associate, Advisory Services
As You Sow's "2010 Proxy Preview" categorizes the hundreds of proxies filed in the United States on social and governance issues, explores important issues, identifies the key investors and organizations filing them, and provides a list of companies and upcoming proxy votes. Read more
BSR Insight Article: On the Horizon: BSR’s Research & Innovation Agenda 2010
Interview with Faris Natour, Director, Research & Innovation, by Eva Dienel, Manager, Communications
Each year, BSR’s Research & Innovation department produces independent, applied sustainability research to help BSR members stay ahead of the curve and to advance corporate responsibility as a whole. The team’s aim is to offer practical solutions that will address the key sustainability challenges of today and tomorrow, with insights informed by BSR’s consulting work, interviews with business leaders, and our active participation in global initiatives that address sustainability issues for the private sector. Read more
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