All Articles About Stakeholder Relations

BSR Insight Article: Using CSR to Enter New Markets

Mark Little, Director, Healthcare, Advisory Services Adam Lane, Manager, Advisory Services

When leaders at Novo Nordisk, the world’s largest company focused solely on diabetes, decided to enter the diabetes market in China, they opted to leverage not just products but a long-term CSR strategy focused on health, economic development, and the environment. Read more →

Posted: May 10, 2011 | Topics: Health Care, Stakeholder Relations, Strategy & Integration

BSR Insight Article: CSR Dominant Factor in How People Form Impressions of Companies

Elissa Goldenberg, Associate, Advisory Services

According to GlobeScan’s 2011 “State of Global Public Opinion on CSR” survey, corporate responsibility is a major factor in how people form impressions of companies, particularly in the developing world. In a survey of 25,000 people from 28 countries, GlobeScan asked people to identify what matters most when they form a favorable or unfavorable impression of a company. Read more →

Posted: May 3, 2011 | Topics: Reporting & Communications, Stakeholder Relations, Strategy & Integration

BSR Insight Article: Boards and Sustainability: A Look Ahead

Aron Cramer, President and CEO

In last week’s feature article, I touched on various aspects of the growing debate about board governance of sustainability. In this week’s article, I look at how board engagement is likely to evolve in the years ahead. Read more →

Posted: April 26, 2011 | Topics: Governance & Accountability, Stakeholder Relations, Strategy & Integration

BSR Insight Article: Best Buy CEO: Sustainability Will Drive ‘More Robust Outcomes’

Virginia Terry, Former Director, Advisory Services

In his recent keynote address at the Boston College Corporate Citizenship Conference, Best Buy CEO Brian Dunn discussed the company’s new sustainability strategy, which includes four key elements: creating an inspiring workplace, driving greater product stewardship, developing new solutions for sustainable lifestyles, and creating greater access to digital connections. Read more →

Posted: April 21, 2011 | Topics: Consumer Products, Stakeholder Relations, Strategy & Integration

Report: Asia Socially Responsible Investment Roundtable: Summary Transcript

On March 31, 2011, BSR, Sumitomo Trust & Banking, and AEGON-INDUSTRIAL Fund Management jointly held the “Asia Socially Responsible Investment (SRI) Roundtable” in Beijing. This was the first roundtable in China convening representatives from three major Asian counties (Japan, Korea, and China) to discuss SRI development and practices. More than 50 representatives, including asset owners, asset managers, ESG researchers, indices, individual investors, government agencies, academics, and NGOs were represented at the roundtable. Read more →

Posted: April 21, 2011 | Topics: Investor Perspective, Stakeholder Relations | Download (PDF)