Publications by Tag: New Media
Blog
Davos 2012: The Bottom-Up Transformation
Aron Cramer, President and CEO
Media coverage of Davos often focuses on the “boldface names,” the CEOs, prime ministers, and globally recognized artists who help to make the annual meeting a worldwide phenomenon. And while their presence in Davos is, without doubt, one of the things that makes this event so unique, it actually obscures another aspect of Davos that tells us a great deal about how the world is changing from the bottom up. Read more
Is Business Ready for Hypertransparency?
In the age of Wikileaks, the Arab Spring, and Occupy Wall Street, technology has opened a new world for democratized digital inclusion. Suddenly, there is more information available instantly—to everyone, everywhere—about environmental degradation, human rights impacts, and ethical business practices. Read more
In Your Words: Rocky Mountain Institute’s Ned Harvey on Leadership
Ned Harvey, Rocky Mountain Institute
This guest blog is part of BSR's ongoing series exploring what leadership for sustainability looks like in today's world.
Getting Engagement Right in a Hyper-Transparent World
We live in a data-rich world. In today’s increasingly networked society, there is more information at our—and our stakeholders’—fingertips than ever before about environmental degradation, human rights impacts, and ethical business practices. And it is available instantly, to everyone and by everyone. Read more
Five Tips for Corporate Social (Media) Responsibility Communications
With sustainability reporting season in high gear, more company leaders are thinking about how social media plays into their overall reporting communications strategy. Whether you’re using social media now or plan to in the future, consider these five tips. Read more
A Letter from San Francisco
Dunstan Allison Hope, Managing Director, Advisory Services
Seven years ago today, I boarded a Virgin Airways flight from London Heathrow to San Francisco armed with a one-way ticket, a quaint English accent, and all the unbounded optimism that accompanies a promising new stage of life. I was headed west to work for BSR, tasked with engaging the world’s largest technology companies in their efforts to become more sustainable. I’d never been to the United States before, but from all I’d read about San Francisco, I’d clearly hit the jackpot. Fast forward seven years and I’m moving to a new, equally engaging role at BSR, handing over my portfolio of work to Vijay Kanal, BSR’s new director of our Information and Communications Technology (ICT) practice. In light of this transition, I’ve reflected on how the ICT industry’s approach to sustainability has shifted over the past several years. Here I offer what I believe to be the three most significant developments that I’ve had the privilege to witness, and the corresponding areas where significant improvement is required. Read more
Why ‘MSM’ Still Matter
Aron Cramer, President and CEO
Marc Gunther recently posted an excellent entry on his blog celebrating social media as the technology that may save the planet. Read more
User-generated Sustainability Ratings
Aron Cramer, President and CEO
A new rating system for company sustainability performance, Scryve, came across my desktop today. Read more
Facebook Is… Asking Users to Set Company Policy
Aron Cramer, President and CEO
You don’t have to be younger than 25 to know that Facebook is reshaping the way we communicate. Social networking is now mainstream, and with Facebook’s fascinating decision to open up the terms of use to definition by its users, the company may be reshaping corporate governance the same way it’s reshaped the web. Read more
BSR Insight Articles
More Companies Using Social Media for Sustainability Communications
Elissa Goldenberg, Associate, Advisory Services
The “SMI-Wizness Social Media Sustainability Index,” explores the current social media and sustainability landscape, which has blossomed in the past two years. Research for this index reveals that 250 major companies in North America and Europe are engaged in social media for sustainability communications (compared to 120 in 2010), and more than 100 companies have a blog, YouTube, Facebook, or Twitter channel dedicated to sustainability. Read more
10 Social Media Rules for Social Responsibility
Eva Dienel, Communications Manager
The year 2007 was a low point for the U.S. airline industry. The worst year in a decade for on-ground delays, almost a quarter of all flights were leaving late. Passengers were stuck on the tarmac for hours at a time with no water, no food, no toilet service, and no chance of disembarking. Read more
Consumers Searching for CSR in New Media
Elissa Goldenberg, Associate, Advisory Services
According to Cone's "2009 Consumer New Media Study," 44 percent of 587 Americans surveyed are using new media channels to search for, share, or discuss information about corporate responsibility efforts. The survey also revealed that 62 percent of respondents believe they can influence business decisions by voicing their opinions through new media channels such as social networks, blogs, websites, and email. More importantly, new media efforts have inspired 30 percent of respondents to make a purchase based on positive information about a product, company, or brand. Conversely, 23 percent of respondents have either switched brands or boycotted a company based on negative information. Read more
Getting Social: How Companies are Using Social Media for Social Responsibility
Eva Dienel, Communications Manager
Is Social Media Changing Chinese Civil Society?
With more than 420 million internet users and more than 805 million mobile phone users in China, technology and social media are quietly transforming Chinese civil society as more people proactively share their opinions online. As my former colleague at the Ministry of Civil Affairs, Wang Zhenyao, put it: “There are two parties in China: One is the Chinese Communist Party, and the other is the Internet Party.” The free flow of information and greater freedom of expression is fundamentally shifting people’s mindsets, as evidenced by the recent wave of worker protests organized through chat rooms and mobile text messages. Middle class citizens concerned with social injustices are also joining these movements. Read more
Events
BSR Conference 2011: Leadership Required
Leadership in business is changing fast. In today’s global, integrated, and transparent world, business is expected to do more than deliver shareholder returns. At its best, business is a creative force and an integral player in delivering prosperity for 9 billion people, applying game-changing technologies for social benefit, and radically reducing our use of natural resources. Learn more
Reports
Human Rights in a Wired World
Sixty years after the proclamation of the Universal Declaration of Human Rights (UDHR), the world finds itself in a very different place, where almost anyone, anywhere, has the potential to access an endless source of information and communicate directly with the rest of the world. Information and communications technology (ICT) has been one of the most powerful drivers of change in our global society and has greatly shaped how we protect and advance human rights today. Read more
Software Accelerates Sustainable Development
Find out how software companies—such as Microsoft, Autodesk and SAP—are making waves with innovative products and services that advance the way people, businesses and communities interact to achieve sustainable development in our new report. Read more
Sustainability Matters
Business in Society: Trends and Themes in Global Public Opinion
For more than a decade, public opinion and research leader GlobeScan has been tracking the public's changing expectations of the corporate world around social and environmental responsibility. This body of research includes feedback from more than 30 countries and focuses on public perceptions of how well key industry sectors are doing in living up to these expectations. Learn more
Other Publications & Events Tagged, New Media
- Blog [ 9 ]
- BSR Conference Session Summaries [ 0 ]
- BSR Insight Articles [ 5 ]
- BSR Review [ 0 ]
- Case Studies [ 0 ]
- Events [ 1 ]
- Research Reports [ 2 ]
- Sustainable Investment in China Article [ 0 ]
- Sustainability Matters [ 1 ]
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