BSR Insight | Gaining a Competitive Edge in the Shipping Industry
About the Author(s)
Angie Farrag, Associate Director, Transport and Logistics
Publication Date
September 14, 2010
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BSR's new report—based on more than 30 interviews with the international container shipping industry’s biggest customers—provides a summary of the sector's key sustainability challenges and explores how leading companies can turn these potential business risks into opportunities to develop new services, improve operating models, and deepen customer loyalty.
The report highlights the following trends that will have a tremendous impact on the industry:
- Customers will seek a value proposition that includes low costs, good lead times, and overall greener transportation models. Shipping companies will need to depart from their current customer-commodity model in order to maintain and foster new customer relationships.
- Regulators, customers, supply chain partners, and other stakeholders will increasingly demand more information on sustainability performance. This data could, for example, be used by docking ports to determine the price of access.
- Different regions and countries will likely adopt their own environmental and security regulations rather than wait for a global consensus—highlighting the need for companies to engage in public policy debates and to be flexible in order to meet different regulatory standards.
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