BSR Insight | BSR/GlobeScan Survey Reveals Need to Integrate Sustainability Into Core Business
Results from the “BSR/GlobeScan State of Sustainable Business Poll 2011,” released at the BSR Conference 2011, show that the most important leadership challenge facing business today is the integration of sustainability into core business functions. Nearly two thirds of the 500 business leaders from BSR member companies surveyed identified this challenge as their most significant.
More than two thirds of respondents also identified communications functions as the most engaged with the CSR/sustainability department within their company or organization. Respondents identified several functions that are significantly less engaged, including finance, investor relations, human resources, and R&D/product development departments.
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