BSR Conference 2011: Redefining Leadership
Session Descriptions
Swap! Rent! Share! The Growing Drumbeat of the Share Economy
This session looks at the explosion in swapping, renting, and sharing as they are being reinvented through mobile, web, and location technologies, global platforms, and peer-to-peer marketplaces. Learn how companies can develop and experiment with new business models and strategies in a world where access trumps ownership. Lisa Gansky, author of The Mesh,will provide examples and current practices from the leaders that are boldly pioneering new marketscapes. She will share her insights as an investor and entrepreneur on how cities, businesses, and socially minded organizations must embrace a new approach to building brands, communities, and ecosystems.
Date and Time
Friday, November 4, 10:30-11:30 a.m.
Scheduled Speakers
- Lisa Gansky, Author, The Mesh: Why the Future of Business Is Sharing
- Virginia Terry, Director, Advisory Services, BSR (Moderator)









































