The media industry moves fast. New technologies and the growing use of media outlets by global stakeholders create unique opportunities and challenges to manage corporate reputation and strategies for engagement that deliver results.
We work with media and entertainment companies to integrate corporate responsibility into business strategies and add value to operations.
Our Impact
Harnessing the Power of Media
Learn more about how we brought together eight leading media, technology, and publishing companies to help define CSR priorities and to begin to tackle issues facing this rapidly evolving industry.
Issue Areas
- Content, including indecency, access, parental control, and integrity
- Responsible supply chain management
- Counterfeiting and piracy
- Environmental strategy
- Paper
- Responsible advertising
- Journalistic integrity
- Intellectual property
- Privacy, especially with digital content
- Using media to educate on CSR issues, such as climate change awareness
Dig Deeper
Sample Member Companies
- Cirque du Soleil Inc.
- Harrah's Entertainment
- The McGraw Hill Companies, Inc.
- MTV Networks
- The National Basketball Association
- NBC Universal (General Electric Company)
- Sony Corporation
- Starwood Hotels & Resorts Worldwide
- Time Warner, Inc.
- The Walt Disney Company
- John Wiley & Sons, Inc.